Breakfast forum · Nairobi & virtual

ISA Half-Year
Review 2026

What Happened. What Matters. What's Next.

The mid-year checkpoint for marketing, advertising and communications leaders. One morning, one room, one consolidated view of H1 2026, and a clear line of sight into the decisions that will define H2.

Thursday13 August 2026
From8:00am – 12 noon
Tuwork ParkLavington, Nairobi

Registrations close 10 August 2026 · Till number 857709

ISA Half-Year Review 2026 event poster
Industry partners Ipsos Kenya GeoPoll Reel Analytics OnePulse Belva Digital
Why this forum

Three hours that replace a stack of reports.

As teams reallocate budgets and refine H2 strategy, this is where the data, the interpretation and the industry conversation happen in one place.

What Happened

A consolidated read of H1 2026, media performance, consumer behaviour shifts and the numbers behind them, from the researchers who collected them.

What Matters

Which developments actually move strategy, and which are noise. Evidence-based perspectives that challenge the assumptions in your H2 plan.

What's Next

Practical direction for the rest of the year, budget reallocation, channel mix and the questions leadership will ask you in Q4.

Consolidated H1 industry intelligence
Executive-level, decision-maker room
Practical case studies you can apply
Young Cannes Lions celebration
Speakers & panelists

The people holding the data.

Join the room →
Susan Makau, Founder, International School of Advertising
Host

Susan Makau

Founder, International School of Advertising

Simaloi Dajom, Head of Broadcasting, Nation Media Group

Simaloi Dajom

Head of Broadcasting, Nation Media Group

John Murunga, Regional Director, GeoPoll

John Murunga

Regional Director, GeoPoll

Barnabas Muya, Research & Audience Measurement Manager, Ipsos Kenya

Barnabas Muya

Research & Audience Measurement Manager, Ipsos Kenya

Harun Muchai, Research & Strategy Manager, Reel Analytics

Harun Muchai

Research & Strategy Manager, Reel Analytics

Fred Kithinzi, Founder & CEO, Belva Digital

Fred Kithinzi

Founder & CEO, Belva Digital

Francis Gachagua, CEO, OnePulse SSA

Francis Gachagua

CEO, OnePulse SSA

Run of show

Morning agenda

Doors at 8:00am. The virtual stream opens 15 minutes before the welcome session. Timings are indicative and may shift slightly on the day.

Attending virtually? Your Zoom link arrives 11 August.
  1. 8:00
    Breakfast & industry networking
    Tuwork Park · physical attendees
  2. 8:45
    Welcome & framing: What Happened in H1 2026
    Susan Makau, ISA
  3. 9:15
    The data session
    Ipsos Kenya · GeoPoll · Reel Analytics · OnePulse
  4. 10:15
    Panel: What Matters, reading the shifts
    Brands, agencies and media leaders
  5. 11:00
    What's Next: planning H2 with evidence
    Working session + Q&A
  6. 11:40
    Young Cannes Lions celebration & close
    Industry excellence spotlight
Tickets

Pick how you attend.

Virtual ticket

Early BirdKES 1,500
AdvanceKES 2,000

Zoom link and calendar invite sent on 11 August.

Get virtual ticket

Physical ticket

AdvanceKES 3,000
At the gateKES 4,500

Includes breakfast at Tuwork Park, Olenguruone Drive, Lavington.

Get physical ticket

Payment via Till number 857709. Registrations close 10 August 2026.

H2 starts with a clear read of H1.

Seats are limited to keep the room senior and the conversation useful. Register before 10 August.

Register now